Brand Affair

Brand Affair

  • Agency offering
  • Our clients
  • Blog/News
  • Contact
  • "Brand Affair’s single minded approach has provided us with the understanding and insights to strengthen our sponsorship proposition. Their clarity of thought is driving our strategy to generate greater value for our partners and fans alike."
    Rod Street – Chief Executive, Great British Racing
  • "Brand Affair provide invaluable advice and absolute clarity to drive our strategic process ensuring that our sponsorship platforms continue to successfully deliver for the business."
    Lucas Bergmans – Head of Brand, Aviva
  • "If you’re looking to develop a highly effective strategic plan and deliver it to an exceptional level, look no further than Brand Affair."
    Jane Jones – Marketing Director, Fuller Smith & Turner

Agency offering

Brand Affair, founded in 2013, is an award winning, independent platform neutral sponsorship and partnership marketing consultancy. We have vast experience across numerous business categories and sponsorship territories. First and foremost, we have a passion for the power of sponsorship. We believe that, when executed correctly, harnessing consumer passion points through sponsorship becomes one of the most effective marketing disciplines.

Our services include:

Strategy Creation

Rights Acquisition

Event Delivery & Activation

Evaluation

Our Clients

Shepherd Neame
Professional Jockeys Association
Turf Games
Beefeater London

Blog/News

The Divorce of Reebok and CrossFit

The recent bold and commendable stance taken by Reebok in, very publicly, ending their partnership with CrossFit, is an encouraging sign for the industry. This article charts the downfall of the relationship, highlighting how Reebok have taken the correct course of action against a toxic rights holder. Before progressing, we would like to state that

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Sponsorship in a post Corona world

We are living in extraordinary times, however we will get through this health disaster, the world will open up again and we will get back to ‘normal’ (or a new normal, whatever that might be). So, during this enforced period of isolation there is time for reflection to ascertain how to best aid our personal

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CLIENT PRESS RELEASE – GREAT BRITISH RACING INTRODUCES AUGMENTED REALITY TREASURE HUNT TO FURTHER ENHANCE OFFERING FOR FAMILIES

The Under 18s Race Free Treasure Hunt will take place across two special family racedays this Christmas, with both days offering completely free entry for under 18s 5th December 2019, London: Great British Racing, the promotional arm of British Horseracing, can today announce an exciting new initiative, The Under 18s Race Free Treasure Hunt, which

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Contact

2 Milliners House, Eastfields Avenue, London SW18 1LP

info@brand-affair.co.uk

Tel +44 (0)20 3966 8619

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Registered office: 1 Parkshot, Richmond, Surrey TW9 2RD

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